LeBron James 7 Footwear: A New Series Of Outstanding Footwear From Nike

There are very few people that can claim the supremacy of being the best salesmen in basketball footwear. As a mater of fact, there are very few basketball shoe brands that can actually be considered as the best sellers. However, when it comes to this, the king of basketball shoes ultimately has to be Nike. All the way back to 1984; they have been in the industry making all the game’s shoes that cater for whatever needs the players have.

Whether you are on the court during a game or off the court jogging, you need shoes that are easy and comfortable to wear. Two of the most influential players in the game’s history have in the past endorsed the brand leading to its immense popularity. These two players are Chuck Taylor of Converse All Stars and Chicago Bulls legend Michael Jordan.

This was inculcated into the industry back in 1910. These are some of the snickers that are preferred by players and fans of the game alike, especially if you really want to have the kind of performance that actually makes the game.

Sales volumes largely depend on the kind of relationships the shoe manufacturers develop and maintain with the heads of athletic bodies within the country. Also, the manufacturers have to cater for for the specific needs of interested parties; in this case players, coaches and fans, and be adequately in touch with current fashion trends to make sure that the designs they release each year are appealing to likely customers.

In spite of this, it is also very crucial that a manufacturer strives get customers and would be buyers to trust his brand. One of the ways for doing this is sufficient marketing campaigns and in this case what better way to market than to have players wear their brands during their matches to prove the toughness and comfort and to also have them attest to feel and comfort on and off the court. Converse Taylor All Stars has successfully applied this model as an effective marketing tool that has seen profits soar.

One of the other players that have made their mark in the basketball footwear industry has to be LeBron James. He actually became famous in this field while still in high school. The difference between him and the other players is that whilst they all had to wait until they started playing in the professional leagues to be famous, he beat them to it while still a young boy.

For this reason, Nike was able to sign him up to endorse their sport wear way before all the other companies were able to do so, in particular before he even made it to the pro league. They actually managed to design James LeBron footwear that he would actually wear during his play duration in the NBA.

When it comes to this game’s footwear, these have to be by far some of the names that have made it in the industry so far. To have a clearer picture, you can ask any player that has any of these wear what it feels like, and for sure, you will get the perfect answer.

Lebron 7 Phantom Edition – The Slick Black

The Slick Black Lebron 7 Phantom

Since its release in 2009, Lebron James’ latest signature shoes, the Zoom Lebron 7 has been a prized possession for any baller who likes the combination of comfort and protection in a “light-weight” sneaker.

Staying true to the technology used in the other sneakers in the Nike collection, yet having a new concept, the Zoom Lebron 7 stays true to the previous LBJ series. Just look at the trademark LB23 logo and you know that this shoe is built for the King himself. And just when you thought you knew all the colorways available for this signature sneaker, Nike has come up with a new color way that is a surefire hit among Lebron James fans – the Lebron 7 Phantom, an all black ensemble with gold accents.

Some would probably wonder, why call it Phantom? This is perhaps in reference to Lebron James’ all black Rolls-Royce. It looks like a typical Zoom Lebron 7. The only distinction is that the Lebron 7 Phantom sports a gold-accented LB23 symbol and gold accentuation on the shoelace area. Exhibiting form and function, this sneaker model is perhaps the best “all black colorway” shoe available today. It remains to be seen if the current MVP will ever use it in an actual game with his Cleveland Cavaliers wine and gold jersey (with their retros usually in blue and orange). With its classic design, it’s not surprising to see James casually wearing it outside the court. The suede trimmings surrounding the flywire panel give the shoe varying textures in its all-black theme.

New 2011 Shoes Create New Marks

The Golden Globe Awards are often a barometer on some of the new fashion trends ready to sweep the country. Among some of those new looks showcased were some new shoe styles. New 2011 shoes will be hitting the market and everybody is already lining up to buy them. In addition to the fancier dress style shoes, new athletic shoes are set to hit the market. There will be shoes from the same stars that have been doing it for years as well as some new comers to the game.

Shoes have always taken their cue from the stars. Especially the fancy dress shoe. This year will be no different. Many new styles were on display at the awards shoe including some wooden sandals worn by Heidi Klum and some more jewel encrusted sandals worn by Olivia Wilde. They got noticed as they walked the carpet because pictures of their shoes made headlines the next day. Yes, their shoes made the headlines.

Designers have long sought after a shoe that would make the dress as opposed to being a compliment to the dress. This year people are saying that it will happen. They all expect the shoes to become a statement maker. The trend this year with shoes seem to be the color more than anything. They are looking at bright colors. Something to make a bold statement and draw attention to the shoe.

With over 30 NBA stars selling a designer athletic shoe the market is just saturated with these shoes. However for some of the lesser stars, unless you are a fan of theirs you are not going to pass up a Lebron James shoe for theirs. It just does not happen. And the manufacturers know it so they will pick and choose their NBA representatives carefully to make sure they do not fund a bust.

Among Lebron and Kobe, others will also get into the fray. There is actually a list of about 30 players from around the league that have their own shoe designs. Of course some are more desirable than others. For some players unless you are a fan of theirs directly, you will not be wearing their shoes. Not like with Kobe and Lebron. While they do not have the Jordan flair they still have a decent amount of popularity.

However athletic shoes are not just relegated to the NBA. There are many shoes that hold their own in the market from companies such as Adidas, Nike, Puma and Converse to name just a few. But with the shoe companies that have the biggest market share, all of them are excited about what they have coming out in 2011. They all declare that this is going to be a year of big shoes, big surprises and big sales. With the struggling economy starting to come around, they anticipate shoe sales to rebound as well.

New players will also delve into new markets. For example the skateboard shoe companies will try to take from the NBA shoe market. Hoping to make a type of crossover shoe that will appeal to both the jock and the skateboarding kids alike. If it works they will take a large chunk out of the market and rake in some good money in the process. This could set up one or two companies to really make a move in the coming years.

This is also going to be a year that many expect the skateboarding shoes to take a large leap as well. Many think that the DC shoe line and others from that market will make strides this year and cut into some of the other market sales in 2011. They say if that was to happen, we could see a whole new evolution in shoe design in the coming years as some styles may begin to merge. We will also see new designs hit the market as this change up will allow some new players to hit the scene also.